Be a Yardstick of Quality
Steve Jobs never compromised. If there is one defining characteristic of Steve Jobs that ran like a thread through his entire career, it is a genuine obsession with the way that things are crafted. It's a level of perfectionism not many are used to, but an obession with tiny details leads to an awesome customer experience.
"Be a yardstick of quality. Some people aren't used to an environment where excellence is expected."
Who Said It?
Steve Jobs, Apple